Vallie's Coffee is a fictional coffee brand created for my senior graphic design project. Two of the things I love most in the world are coffee and graphic design so I chose to combine my two loves for my final project. Vallie's is based in Colorado Springs, Colorado. 
The Vallie's Coffee logo is a character logo featuring Charlie the goat. Fun fact, coffee was actually discovered by goats in Ethiopia after the goat farmer noticed how energetic his flock got after consuming berries from a certain tree. Also, while hiking in Colorado you're very likely to come across friendly mountain goats. The logo incorporates coffee and Colorado history. 
Vallie's Coffee In-Store Menu
Underneath the main brand of Vallie’s coffee are other coffee brands. Vallie’s has a roasting business as well where they sell freshly roasted coffee. The logo is reflective of the name “Vallie’s” as well as the mountainous views of Colorado
3D Designs and Renders were created in Cinema 4D
Underneath the main brand of Vallie’s coffee are other coffee brands. Vallie’s has a canned cold brew coffee business as well. The logo is a spinoff of the traditional Vallie’s coffee character.
Vallie's Coffee Merch. T-shirts, Crewnecks, and Tote Bags were screen printed. Beanies were embroidered.

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